2020 will be the year of Native Videos
Jan 23, 2024 20:35:31 GMT -8
Post by account_disabled on Jan 23, 2024 20:35:31 GMT -8
A picture is worth 1000 words. Imagine how much a video is worth! Consumers' attention has shifted almost "totally" towards digital media and it is precisely this orientation that is placing more and more emphasis on native advertising every day. According to eMarketer, specialists dealing with advertising analysis, investment in advertising during 2019 has increased by billions of dollars. Additionally, do you know which native advertising sector has grown at the fastest rate? Video content sector! Moreover, eMarketer specialists predict that nearly 40% of companies' budgets in 2020 will go to native videos alone. 40% is almost half of the total budget, dedicated to any form of advertising, and since native videos have and are expected to have an even greater weight, then you must make sure that the prepared contents are "on top".
Videos have, in fact, always captured the attention of online consumers, so this should come as no surprise. While ads often become "obtrusive" and people block them, the same does not happen with native videos. On t B2B Email List he contrary, they are the perfect way to attract attention. The point is this; If you're not using native advertising as your marketing strategy, it's time to start. However, native videos cannot be the same for every channel you want to use. The guidelines you should follow in 2020 are as follows. What are native videos? Native videos are the combination of native writing, native messages within a video content. It usually consists of directly uploading videos to different platforms, just as photos are uploaded. It is not difficult at all. Like native ads, native videos are informative and entertaining; The 2 main characteristics that online followers look for.
In general, native videos give you the opportunity to not interrupt your online browsing. In fact, most native videos play automatically without sound, or require you to click them to start. Where to apply native videos? Social media is essential for using native advertising. The main channels used for native videos are Facebook, Twitter, Instagram, Pinterest and YouTube. Do not forget that these channels are followed both through computers and as applications on mobile devices. Native videos on Facebook Here's an example of a native video for Facebook, made by Microsoft. The promo shows people of different ages and abilities using a new game. The success of this video and the high number of engagements were achieved because within this situation, real people "performed". This native video had more than 150,000 reactions and more than 5,700 comments. Additionally, the video was shared by more than 40,000 profiles, a number even higher than Microsoft's own followers. F Native video for Twitter Treboy used native video on his Twitter profile to increase the number of followers and make the brand even more popular. The hashtag used that led to the success of this native video was GiveMeStrength. This is because the native expression for the British is used in nervous situations and is quite popular.
Videos have, in fact, always captured the attention of online consumers, so this should come as no surprise. While ads often become "obtrusive" and people block them, the same does not happen with native videos. On t B2B Email List he contrary, they are the perfect way to attract attention. The point is this; If you're not using native advertising as your marketing strategy, it's time to start. However, native videos cannot be the same for every channel you want to use. The guidelines you should follow in 2020 are as follows. What are native videos? Native videos are the combination of native writing, native messages within a video content. It usually consists of directly uploading videos to different platforms, just as photos are uploaded. It is not difficult at all. Like native ads, native videos are informative and entertaining; The 2 main characteristics that online followers look for.
In general, native videos give you the opportunity to not interrupt your online browsing. In fact, most native videos play automatically without sound, or require you to click them to start. Where to apply native videos? Social media is essential for using native advertising. The main channels used for native videos are Facebook, Twitter, Instagram, Pinterest and YouTube. Do not forget that these channels are followed both through computers and as applications on mobile devices. Native videos on Facebook Here's an example of a native video for Facebook, made by Microsoft. The promo shows people of different ages and abilities using a new game. The success of this video and the high number of engagements were achieved because within this situation, real people "performed". This native video had more than 150,000 reactions and more than 5,700 comments. Additionally, the video was shared by more than 40,000 profiles, a number even higher than Microsoft's own followers. F Native video for Twitter Treboy used native video on his Twitter profile to increase the number of followers and make the brand even more popular. The hashtag used that led to the success of this native video was GiveMeStrength. This is because the native expression for the British is used in nervous situations and is quite popular.